To start the year off right, we are giving a small handful of firms a free website ($20,000 value) when they commit to one full year of SEO and PPC. Since our SEO and PPC services are performance based, this means you pay nothing up front. But when the leads start rolling in, we charge 5% of the revenue brought in from signed cases.
If that sounds good to you, simply give us a call or complete the form to schedule a discovery call.
Since this offer puts more risk on us than it does you, we do need to be selective about who we work with.
First off, you need to be in a growth mindset. If you don’t want to grow, we are the wrong agency for you.
Second, you need to have some sort of intake system. Whether that is a paralegal, receptionist, or your wife, we need someone who can reliably answer the phone and respond to leads. Hot leads cool down quickly so it’s crucial to hook them ASAP.
Finally, we need to trust each other. You are trusting us with your marketing, and we are trusting you to be honest with us when it comes to payment. To help track leads, we set up call and form tracking so we can tell how leads are coming in. In addition to this, we also need access to your CRM so we can track which leads actually turned into cases.
If you check all of these boxes, then reach out to us today to schedule a call.
You only pay us when you get a signed case we can directly attribute to our marketing efforts.
Every firm is different, which is why every client gets a completely unique strategy. All work is 100% custom for each client.
We have the experience necessary to know the best keywords and strategies to give our clients an edge over other firms.
We are just as committed to our reputation as we are to results. See what other client’s have to say about their experience working with us for SEO.
I can’t say enough about how great my experience has been dealing with Jared Berg. He came highly recommended by another law firm that I have worked with throughout my career. That law firm has a very good reputation and has done a very good job with marketing over the years so I know and trust their discernment. That firm’s recommendation of Jared meant a lot to me. In my own experience working with Jared I have found him to be knowledgeable, warm and adept at problem solving. He built my firm a wonderful website, which is attractive and efficient. He has continued to deliver in his promises with regard to SEO. I appreciate anyone who does what they promised to do, but what stands out more than anything else is Jared’s willingness to go above and beyond his promises and do more to help my firm succeed. Jared helped me work through some internal system issues that did not involve the website and his help benefited my firm tremendously. He’s always quick to respond to my crazy questions and I never feel like he’s condescending in any way. He has a servants heart and he just wants to help. If you need a professional website and top notch SEO, Jared will exceed your expectations.
Pricing for our PPC & SEO services are similar to the contingency fee structure many personal injury lawyers use. Whenever you get a signed case as a result of our efforts, we get paid a small percentage of the revenue (currently signing at 5%).
Example: Let’s say we were able to bring in 20 new cases in a month from our law firm SEO services where you charged $5,000 each case (totaling $200,000), we would be paid $10,000.
We call this our “performance first model” since we only get paid when you get signed cases. Most other law firm marketing agencies charge a fixed fee (often times ranging from $4,000 to $10,000 a month depending on firm size) regardless of the results they bring in. While that might seem appealing to some, it creates an opportunity for agencies to make big promises for future returns while having no skin in the game. We have found our contingency based model works best for us and our clients.
If you would like to learn more about how this would work with your firm, simply give us call and we can discuss the details.
First things first, we provide quality PPC & SEO leads so you can land more cases.
When you land a case we can directly attribute to our PPC & SEO efforts, we will charge you 5% of the revenue of the signed case.
Once the machine is rolling, it should set up everyone to make plenty of money allowing for a comfortable retirement on a nice beach house with a pool.
If you choose to trust us with your website design and SEO for your law firm, you will be working directly with Lucerna co-founder Jared Berg. Jared handles all SEO and design services with occasional help by some of our writers. Whenever you have a question about SEO or even a fleeting thought about potential paths to pursue in the strategy, Jared is here to help.
When you partner with us for PPC, you will be working directly with co-founder, Henry Bell. As a certified Google Ads expert, Henry lives in your campaigns testing ad copy, refining audiences, and searching for any inefficiencies that are costing you money.
Whether you’re curious why numbers shifted or want to explore a new ideas for a campaign, Henry’s the one picking up the phone. No account managers. No middlemen. Just direct access to the person actually running your ads.
